top of page

Welcome to

Santa Cruz beach coast views

Reign Home

Powered by Room Real Estate

IMG_9131.jpeg

Your Trusted Guides to Santa Cruz & Monterey County Real Estate

Where Expertise Meets Heart

Bilingual | Est. 2015

Team #70010255

Lic #01973894

About

About

Founded by Leslie Cruz-Kelly, Reign Home was built on the belief that everyone deserves to rule their own kingdom. Represented by the teal hummingbird—a symbol of resilience, agility, and high energy—our brand embodies the confidence and strength needed in real estate transactions. Like the hummingbird’s 1,200-mile migration, we navigate challenges with precision and endurance, ensuring our clients experience a seamless and empowering journey.

At Reign Home, we go beyond traditional real estate. We’re not just here to meet your financial goals; we’re invested in your overall well-being throughout the process. Our collaborative approach brings together industry experts, from lenders to designers, to provide you with a comprehensive, full-service experience—whether you're buying your first home, selling for top dollar, or strategizing your next investment.

Now powered by Room Real Estate, home to Jayson Madani’s #1 team in Santa Cruz County since 2005, we offer exclusive advantages you won’t find elsewhere:

  • Off-market home access to give you an edge in competitive markets.

  • Up to $100,000 in renovation funds with as little as 1% interest, ensuring you maximize your home’s value when selling.

  • In-house staging at competitive pricing, allowing us to showcase your property in the best possible light.

We are a multilingual team with specialized designations, including Senior Real Estate Specialist (SRES) and Conflict Resolution Mediator. Recognized as a Top Producer Bronze Award recipient in 2018, we have consistently grown our production year over year.

Beyond real estate, giving back is at the heart of our mission. We proudly support organizations such as Sell A Home, Save a Child, Tradewinds Four- Square Church and Peace of Mind Dog Rescue, ensuring that our success also benefits the community.

Let’s connect! Whether you’re buying, selling, or just exploring your options, we’d love to show you what true full-service real estate means. Give us 15 minutes—you’ll be glad you did!

Teal Hummingbird logo
 Buyers searching for a home
Selling your home with us
Looking for a real estate coach

Buying a Home

Helping you navigate the home-buying process with confidence is our passion. We’re here as your trusted advisors—guiding you from your first steps to long after you’ve settled in.

 

Let’s start the conversation! Book a Zoom call today to begin your journey.

Selling a Home

Selling your home is more than just a transaction—it’s a strategic move. We’re here to guide you every step of the way, ensuring you maximize your home’s value while minimizing stress. With expert marketing, negotiation, and industry insights, we position you for success.

​

Let’s discuss your goals! Book a Zoom call today to get started.

Coaching Excellence

The statistics are tough—87% of new Realtors don’t make it past three years. So how did LC build a thriving career? By leading with heart, staying accountable, and keeping an authentic drive to serve.

 

 

At Reign Home, we believe in collaboration over competition. We’re looking for talented, full-time agents who are eager to learn, grow, and be part of a supportive team. Not ready for full-time? A referral agent role could be the perfect place to start.

 

 

If you're ready to take your real estate career to the next level, let’s connect!

Testimonials

Santa Cruz Mountains 2_edited_edited.jpg
"Service beyond what was expected, helpful and supportive. Her suggestions were correct and the difficult process was smooth with her support. She got us the help we needed with cleaners and got dirty planting plants and painting the front door."

- ZUSER20170721121727419 via Zillow

Let's Work Together

Thanks for submitting!

bottom of page